Tag - Facebook

Facebook will stop some of its race based AD targeting

Following scrutiny over the practice, Facebook says it will stop allowing certain ads from targeting users based on race. COMPANY WILL TURN OFF OPTION FOR HOUSING, EMPLOYMENT, AND CREDIT ADS As first reported at USA Today, Facebook will no longer allow ads based on “ethnic affinity” in three advertising areas. “We are going to turn off, actually prohibit, the use of ethnic affinity marketing for ads that we identify as offering housing, employment, and credit,” the company told the publication. The company said [...]